PMM Sherpa MCP
Connect your AI to a senior product marketing advisor.
PMM Sherpa is a remote MCP server that turns any modern AI client into a senior product marketing partner. It is grounded in 38,000+ curated chunks from books, practitioner AMAs, podcasts, and thought-leader essays, and it speaks the language of positioning, messaging, pricing, GTM, and competitive strategy.
- Production URL:
https://pmmsherpa.com/api/mcp - Staging URL:
https://staging.pmmsherpa.com/api/mcp - Transport: Streamable HTTP
- Auth: OAuth 2.1 with PKCE (sign in with the same Google or email account you use at pmmsherpa.com)
The four tools#
Once connected, your AI can call these tools:
ask_sherpa: chat with the advisor. Best for open-ended PMM questions, framework lookups, and "how would a senior PMM think about this?" prompts.draft_artifact: generate a structured deliverable (positioning statement, messaging house, launch plan, sales narrative, and more) with the framework baked in.get_feedback: paste a draft, a URL, or a competitor's page and get a critique against the same heuristics top GTM leaders use.scope_pmm_research: at the start of a Deep Research run, scope what the planner should focus on so subagents pull the right corpus slices.
Choose your client#
Pick the client you use most:
- Claude.ai (Pro, Max, Team, Enterprise)
- Claude Code (CLI and IDE extensions)
- ChatGPT (Plus, Pro, Business, Edu, with Developer Mode)
- Codex (OpenAI Codex CLI and IDE extension)
- Gemini CLI
- Antigravity (Google's IDE)
Other guides#
- Purchase credits (how billing works)
- Examples (worked end-to-end use cases)