PMM Sherpa MCP

Connect your AI to a senior product marketing advisor.

PMM Sherpa is a remote MCP server that turns any modern AI client into a senior product marketing partner. It is grounded in 38,000+ curated chunks from books, practitioner AMAs, podcasts, and thought-leader essays, and it speaks the language of positioning, messaging, pricing, GTM, and competitive strategy.

  • Production URL: https://pmmsherpa.com/api/mcp
  • Staging URL: https://staging.pmmsherpa.com/api/mcp
  • Transport: Streamable HTTP
  • Auth: OAuth 2.1 with PKCE (sign in with the same Google or email account you use at pmmsherpa.com)

The four tools#

Once connected, your AI can call these tools:

  • ask_sherpa: chat with the advisor. Best for open-ended PMM questions, framework lookups, and "how would a senior PMM think about this?" prompts.
  • draft_artifact: generate a structured deliverable (positioning statement, messaging house, launch plan, sales narrative, and more) with the framework baked in.
  • get_feedback: paste a draft, a URL, or a competitor's page and get a critique against the same heuristics top GTM leaders use.
  • scope_pmm_research: at the start of a Deep Research run, scope what the planner should focus on so subagents pull the right corpus slices.

Choose your client#

Pick the client you use most: